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How To Make Money Online. The Real Truth.

Don’t Scare People Off When List building.

Posted by Make Money Online | List Building | Saturday 6 August 2011 9:58 pm

Here is one major thing to avoid when list building or basically anything you want people to sign up for. I have fallen into this a couple times and have paid for it dearly. This one thing is to make it mandatory that the person filling out the form give you their phone number or they can’t submit. It’s hard enough to get an email address. Try to make them give you their phone number and they will do one of two things.

  1. They will leave your site without doing anything.
  2. They will give it and end up hating you forever.

I have made the mistake of putting mine down several times. Now I average about seven phone calls per day on my home phone and spam text on my cell phone

You don’t see phone numbers asked for to often but when it’s done, there will be a phone call coming. Unless you’re very receptive it usually doesn’t turn out pretty. Have you ever been to a time share pitch. If you have then this type of selling will be no surprise. These people cannot be experience in dealing with people or the company they work for won’t be around long. For instance if you are trying to sell a coaching program. The first thing I would do is email them to ask permission to call them and probably most will say no. But by doing this, I didn’t piss them off by just calling out of the clear blue. There’s nothing worse than trying to sell a service to someone that’s already upset by you calling them in the first place. It’s over before you start your promotion. The next mistake many of these people make is to belittle the person they’re talking to. They will ask if you make any money online. You respond that you made $10,000 last year and before you get out of your mouth that you did that in twenty hours. These idiots say, so you don’t make any money online, we could have you making at least three times that much in a month. I would be done with them right there, nobody can make a promise like that with any certainty. So at this point I would tell them that I am not interested. This ignites the fireworks. The hard sell, the double team and ultimately the inevitable hang up by me.

So the only thing gained by the phone number tactic was an enemy for life which also results in being badmouthed by me to everyone I know. I personally can’t see this tactic working even 20% of the time, I guess that’s why you see it used so little. I know of one company that uses it on a regular basis. I believe they are a good company using a bad tactic. I am on their mailing list and believe that they would be one of the few who would give a high quality content filled webinar. However, I have never sat in on one and probably never will because of that one required field on their sign up form.

This is one area that I agree with the majority on. Keep mandatory phone number fields off of your forms.


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